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Cyber Monday: How to be a Vigilant Shopper

A PRIME Insurance Agency Special

While Cyber Monday certainly is the date for shoppers to rake in savings in furtherance of the traditional Black Friday bargains, it unfortunately is also the time when the unscrupulous attempt to tap into your credit card and personal info.

The NY State Office of Information Technology Services warns shoppers to keep an awareness of the possibility while making online purchases.

“I want to take advantage of the Cyber Monday bargains, but I don’t want to be taken advantage of by cyber thieves; how can I avoid becoming a victim?” The question certainly resonates.

Officials highlight the following guidelines.

How to Buy Online Safely

  1. Visit and purchase only on sites that you recognize as reliable.

  2. Never visit a site by clicking on a link you see in an email, on a blog, or in an ad – even from a recognized company; these potentially can be false sites, created specifically to trick consumers or spread a virus.

  3. Before purchasing on a specific site, look for the HTTPS code – the S refers to the word, secure, indicating it has encrypting capabilities.

  4. Make sure your computer, mobile device and home Wi-Fi has up-to-date security measures in place, including a resilient password.

  5. Public computer or Wi-Fi is vulnerable to malicious software and the unscrupulous. Never use either of them for personal shopping or bank services.

  6. Keep safety measures in place in regard to passwords used for online accounts. Utilize differing passwords for different online accounts.

  7. Contemplate switching your passwords following the holiday shopping period.

  8. Never respond to phishing emails. These look as if they come from a reputable source but include links to malicious software. They also may lead you to a site that asks for personal info.

PRIME Insurance is a three-generation family-run independent agency. We’re proud partners with many of the leading companies in the industry – big names such as ACE, ASI, ASSURANT, CHUBB, CNA, FOREMOST, Liberty Mutual, MetLife, PROGRESSIVE, Safeco, StillWater, Travelers, USLI, ZURICH and more. With over 10,000 satisfied customers, we benefit policyholders by reviewing current coverage, as well as by shopping our wide network to locate customized policies at competitively lowest quotes.

PRIME Insurance provides all forms of nationwide coverage, including NJ travelers insurance, cheap auto insurance, low quote commercial umbrella insurance NJ, flood insurance, NJ renters insurance, NJ homeowners insurance, NJ bonds, NJ workers comp, NJ life insurance and more. We invite you to experience the PRIME difference! Visit us on our online insurance website; email us at PRIME [at] primeins [dot] com or call us at 732-886-5751.


Summary: By all means, take advantage of those super Cyber Monday sales. Just don’t let the unscrupulous take advantage of YOU! Prime Insurance Agency provides these tips for post-Thanksgiving shoppers!


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